GAIN 2024: Government Marketing Career Growth

This course was delivered at GAIN 2024. GAIN is the premier B2G Marketing Conference, presented by GovExec. It happens in the DC Metro area each Fall. For more information on GAIN, please visit: https://www.govacademy.io/GAIN.

Abstract

Many great marketers succeed in managing events and budget spreadsheets, but growing their career can be a real challenge. How can you go from marketing associate, to marketing manager, to director, or even head of marketing? What’s the right route? Who are the decision makers? How is this done internally? When is it time to move on?  This panel will review keys to personal and professional growth designed to help you architect and navigate those difficult questions and unlock the next level in your marketing career.